Yeah, that sounds pretty important. Actually you can use this technique to put anything into your page - text, images, advertising, flash - anything that you would drop into a plain old html file.

Here is the .psd file used in the tutorial and the resulting web page (after the text modification in the video)
http://psd2cssonline.com/tutorials/template/Template01.psd
http://psd2cssonline.com/tutorials/template/index.html